MUA released a One Direction makeup line some time ago, obviously aimed towards the 1D fans. I not being one of them, still went ahead to try this cheek tint as the product seemed novel. Although, I find it more of a cream blush with its highly pigmented, creamy formula than a cheek tint which makes me think more of Benefit Cha Cha Tint.
The packaging, I find, kind of okay, a tad bit childish, again maybe for the young 1D fans. But since it only costs 3 pounds I am not complaining. The product itself is a delightful surprise. Once you get over the fact that it is not a cheek tint, you start enjoying the super-blendable, beautifully pigmented formula of Rose Riot which is in a dusky rose shade. The colour payoff is so high that you need to be careful while applying. I either use my Sigma Duo Fibre F55 Brush for application or dab some product on my cheeks using my fingers. Using the tube directly, is a bad idea, trust me.
The blush lasts more than 5 hours on me. It can also be used as a lip tint, but I found it pretty uncomfortable and drying in that department.
NYX 'What Makes You Beautiful' Cheek Tint in Rose Riot (heavily swatched)
One Direction fan or not, you are going to love this product!